How To Start Blogging To Propel Your Career

• Blogging increases your market value •

The decision to blog or not to blog is one of your most important career decisions. A successful blog will propel your career wherever you want it to go. An unsuccessful blog will become a colossal waste of your time. So if you're going to blog, it's important to do it right. But what is "right" for Craig, may not be "right" for you.

How do you make the right decision and then be successful doing it? That's the focus of this video seminar.

After mentoring people in this area, Craig discovered a kind of formula or process to help DBAs get started blogging in a way that meets their objectives. It is not as difficult as you might think, but if you just "wing it" you will likely become frustrated and disappointed with the results.

Join Craig as he leads you through this process pointing out a number of "gotchas" and tips to make your blog become a living resume of your professional life.

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What You Will Learn

  • How to know if blogging is the right decision for you personally
  • Understanding inbound marketing and why it's important
  • What you can expect after you start blogging
  • How to get started
  • Honestly define your objectives
  • Know who you are writing for
  • How to measure if you're being successful
  • How to purposefully design your site
  • How to choose your blogging platform
  • Learn to create basic graphics
  • How often to post
  • Implement Craig's 3:1 rule
  • How to figure out what to write about
  • What kind of visuals to use
  • How to make your blog easy to be found
  • How to come up with great titles
  • How to make your blog easy for people to read and scan


  • To blog or not to blog...
  • The business side of blogging and what to expect
  • Getting started on solid ground
  • Choosing a blogging platform and core questions
  • What to write about
  • Making your blog easy to be found
  • How to make your blog a joy to read

Seminar Videos

Blogging To Propel Your DBA Career | OraPub